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Issue No.5

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This article is reproduced with permission from
Normandy Advisory Services Sdn. Bhd (Licensed Investment Advisor)
15th Floor Menara Multi-Purpose, No 8 Jalan Munshi Abdullah, 50100 Kuala Lumpur
Tel : 03 - 469 5560 Fax : 03 - 294 5561


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Time and again, investors after having lost their hard-earned savings in investments only start to wish they had asked the few important questions concerning risk. Most do not understand the relationship between risk and return and ways of managing risk.

Very often investors jump into an investment upon seeing the potential rewards without studying the level of risk involved. Many are afraid of taking losses and yet avoid talking about risks.

Broadly, the term "risk" in the investment world simply means the probability of having your entire investment capital due to price fluctuations in the market affected by various variables such as political and economic factors. When investors think of the word "risk", they normally think of short-term losses.

Recently, Normandy had a caller who commented that "amid the current market turmoil, wouldn't it be great to find a place elsewhere to put your money where it would grow comfortably without any element of risk?".

The fact is any form of investing involves some degree of risk be it fixed deposits or commodities. Generally speaking, conservative people invest in a relatively safe way (but not zero risk) even though they know that they may actually earn less on their investments. Others are willing to accept a higher level of risk in the return for the possibility of a higher return.

All things being equal, when choosing between two investments with the same returns but in different risk categories, investors would definitely choose the one with the lesser risk.

Take for example, two types of investments, A and B. Option A secures you a guaranteed return of 12% over a period of say 6 months. Option B on the other hand, promises a similar return over the same period but the value of the investment fluctuates at the mercy of the markets.

Certainly, you would prefer the risk-free option A. You would avoid option B as there is a chance that the value of the investment could fall to a low at the time you need to liquidate the investment.

Different investments will have different risk/return characteristics. History has shown that riskier investments such as stocks tend to perform better over the long-term than conservative investments such as fixed deposits or bonds. Investing in a unit trust may give a slightly lower yield but the risk is much lower than investing directly in the stockmarket.

That's right, higher returns always come with higher risks - a standard equation that everyone should keep in mind each time they have to make an investment decision or pick an investment option.

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